Franchise Marketing

Today, “selling a brand” involves influencing what consumers think of when they think of the company. That is what distinguishes our integrated franchisee approach. After all, you should target your prospects and their influencers using a variety of different marketing channels and vehicles if you want to achieve your brand development goals.

We can help get your brand’s prospective franchisees talking among themselves — and then get them talking to you. You will learn why the top franchise brands of today encourage two-way communication and how proactive media relations can encourage a constant desire to collaborate with you. We can capitalise on your USPs, business milestones, grand openings, key executive and franchisee spotlights by going local in targeted development markets with a regional umbrella to support your objective of generating sales leads and selling franchises.

Employing a Holistic Marketing Approach is The Key!

Franchisees are a member of your business family. With your franchise marketing, you want to draw in the kind of business-savvy people who can successfully expand your brand.

Easier said than done, right?

Franchise recruitment entails more than simply casting a net into teeming waters and catching as many fish as possible. You must thoroughly vet potential franchisees to ensure they are a good fit for your brand.

So, how do you go about doing that? By implementing a comprehensive franchise marketing strategy that incorporates digital advertising, social media, email marketing, content marketing, public relations, and SEO.

Your franchise has a narrative, and a strong franchise digital agency can assist you in telling that narrative to win over supporters of your brand who want to fortify it. Hassani can support you by promoting your story:

• Acquire prospective franchisee leads that align with your specific standards
• Make your franchise’s name known to qualified prospective franchisees.
• Make your brand the talk of the media and prospective franchisees by creating a buzz around it.